Insights

Perspective on finance, growth, and decision-making.

Notes from our advisory work — on cash flow, profitability, fundraising, and the decisions that shape a growing business.

Cash Flow

Why profitable businesses still run out of cash

Profit and cash are not the same thing. A closer look at how working-capital cycles quietly drain otherwise healthy businesses — and the three levers that fix it fastest.

MIS

The five numbers most founders never see until it is too late

Beyond revenue and profit — the operating metrics that predict trouble months before the bank balance shows it.

Fundraising

What investors actually check before a term sheet

A practical look at financial due diligence from the other side of the table, and how to be ready for it.

Pricing

Pricing is a finance decision, not a sales decision

How margin data, not gut feel, should be driving the next price change in your business.

Governance

Building financial controls before you need them

The controls that matter at ten employees look nothing like the controls that matter at a hundred. A stage-by-stage view.

Growth

The cost of scaling without a finance function

What tends to break first when a business grows faster than its reporting — and how to stay ahead of it.